all ebooks in category: Media & Communications Industry (19)

Traversing Digital Babel: Information, E-Government, and Exchange (repost)
English | 2014 | ISBN: 0262027879 | 296 pages | PDF | 8,7 MB

The computer systems of government agencies are notoriously complex. New technologies are piled on older technologies, creating layers that call to mind an archaeological dig. …

Making Telecoms Work: From Technical Innovation to Commercial Success
English | ISBN: 1119976413 | 2012 | PDF | 415 pages | 3 MB

Bridging the industry divide between the technical expertise of engineers and the aims of market and business planners, Making Telecoms Work provides a basis for …

Journalism, Politics, and the Dakota Access Pipeline : Standing Rock and the Framing of Injustice
English | 2019 | ISBN: 0815399413 | 239 Pages | PDF | 2.44 MB

This book explores tensions surrounding news media coverage of Indigenous environmental justice issues, identifying them as a fruitful lens through which to examine the political …

Crisis Communication
English | ISBN: 0765620529 | 2010 | 256 pages | PDF | 2 MB

Crises happen. When they do, organizations must learn to effectively communicate with their internal and external stakeholders, as well as the public, in order to …

Living in Information: Responsible Design for Digital Places
English | 2018 | ISBN: 1933820659 | 240 Pages | EPUB | 12 MB

Websites and apps are places where critical parts of our lives happen. We shop, bank, learn, gossip, and select our leaders there. But many of …

Pathways to Public Relations: Histories of Practice and Profession
English | 2014 | ISBN: 0415660351, 113849559X | 392 pages | PDF | 2 MB

Over the centuries, scholars have studied how individuals, institutions and groups have used various rhetorical stances to persuade others to pay attention to, believe in, …

Understanding Broadcast and Cable Finance
ISBN: 0240809580 | 218 pages | PDF | February 6, 2008 | English | 1.58 Mb

From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are …

Advertising Account Planning: New Strategies in the Digital Landscape
English | July 12th, 2019 | ISBN: 1538114070, 1538114062 | 156 pages | EPUB | 0.58 MB

Although there are numerous advertising texts available to the advertising student today, few focus solely on account planning and even fewer view the digital landscape …

The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities (repost)
English | 2014 | ISBN: 1472426959, 1138440523 | 200 pages | PDF + EPUB | 2,7 + 22,7 MB

Digital Out of Home Entertainment is rather an arcane description for one of the fastest growing technology-sectors. These forms of interactive technology, often established on …

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The Times Companion to 2017: The best writing from The Times
English | EPUB | 6.6 MB

A year of political upheaval, sporting thrills, and continuing global conflict. The Times Companion to 2017 is a selection of authoritative and entertaining writing on …